Facebook pixel lets you track your store visitors and their behavior — giving you a lot of data to optimize your Facebook ads effectively, so you can retarget store visitors, track your ad results, get more conversions and boost sales.
In this guide, we’ll cover benefits of a Facebook pixel and how to install one to your Ecwid store, as well as best uses for an e-commerce store owner.You’ll learn:
- What is a Facebook pixel?
- How to add Facebook Pixel to your Ecwid store without coding
- Ways you can use Facebook pixel your e-commerce business
- How to create Custom Audiences for remarketing